Project Description

Cultiva La Salud – A program of the Public Health Institute

The Vendors of Health innovation in Southeast Fresno was developed by Cultiva la Salud, a program of the Public Health Institute.  The innovation involves a coordinated effort by community residents, mobile vendors, elected officials, the media, community stakeholders, and city planners, to initiate a Buy Local promotional campaign to institute zoning code changes to allow healthy food to be sold in more locations, to develop a community kitchen and commissary for mobile food vendors to safely prepare food, and to facilitate residential town hall meetings and focus groups to help inform the program and ensure its success in creating a healthier Central Valley.